Ideal for marketing, promotions, contests, and text-in campaigns
6 to 8 weeks
Businesses which use Short Codes are verified senders
Things to Consider
Good Things Come to Those Who Wait
All Short Codes need to be verified on a carrier level before they can be deployed, which makes them more reputable. Your customers will appreciate this in the long run, but just remember that this process can take up to 8 weeks.
Verified for Confidence
Businesses which use Short Codes are verified senders. This gives your customers that added confidence they need in receiving your message.
Give your customers an instant reply by setting up an auto-responder. Set-up keywords to pull specific pieces of information such as instructions, forms, or some frequently asked questions.
Limit auto-responders for single message deliveries. If a recipient tries to text-in again, send a different message. This is great for coupons, voting, or surveys where only one entry is needed.
Text to Win
Text to win campaigns are a great way to incentivise people to join your mailing list. If you are running a competition with a prize of over a certain value you may require a permit. Check with your local gaming authority.
Keywords can be used to automatically forward to email, applications, or to a mobile number. Forwarding is a great way to receive enquiries and get a response straight back to the potential customer.
Adding to Lists
Every person that sends in a text can be added to a marketing list SPAM compliantly. This can be done via Short Codes or specific keywords for greater granularity.
A courtesy disclaimer should generally be displayed next to your keyword/number combo. This should contain cost of the text, as well as what they will expect by joining your list. See the example above.
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